Digital Product Design Consulting

From concept
to market.

Stanley Design Consulting helps shape digital products with rigorous precision across product strategy, product design, UX systems and delivery support for fintech, iGaming and business technology.

Also helping South African businesses turn underperforming websites into enquiries. See Solutions ↗
Pre-Launch BalaShoppa is live and taking early sign-ups. Stock and inventory for small shops across South Africa. See BalaShoppa ↗
What We Do

The full arc,
from brief to launch.

01

Product Strategy

We define the opportunity, map the user landscape, and architect a product vision that aligns business goals with genuine human need.

  • Market & user research
  • Product roadmapping
  • Competitive analysis
  • Go-to-market strategy
02

UX & System Design

Rigorous information architecture, interaction flows, and design systems built to scale; from wireframe to pixel-perfect specification.

  • Information architecture
  • Interaction design
  • Design systems
  • Prototyping & testing
03

Launch Readiness

From final design handoff through developer collaboration and QA, we ensure your product ships the way it was designed.

  • Developer handoff
  • QA & design review
  • Launch support
  • Post-launch iteration
Active Projects

Currently in
engagement.

These are the projects on the board right now. Case studies with outcomes and process detail will be published as each engagement concludes.

Active Productivity · Inventory Management Pre-Launch

BalaShoppa

BalaShoppa is a simple stock and inventory app for spaza shops, market stalls, and small businesses across South Africa. Built offline-first from the ground up, it gives shop owners a way to add stock, log sales, and track their business on the phone they already have. No fast internet required. No complicated setup. When connectivity is available, data syncs online to produce simple reports useful for securing loans, finding suppliers, and planning growth. Currently in pre-launch, with early access signups open and investor conversations underway.

Mobile-first product design and UXOffline-first architecture and flowsStock and sales tracking experiencePre-launch marketing and landing page designInvestor brief and pitch materials
Visit BalaShoppa ↗
Active Fintech · Financial Management Product Vision & Strategy

Zivuno1

A collaborative partnership in which Julian serves as a company director for Zivuno1, shaping the product vision, defining strategic direction, and laying the foundations for a personal financial management tool that helps users understand, control, and plan their finances with clarity.

Product vision & positioningMarket & user researchProduct roadmappingInformation architectureGo-to-market strategy
Active Fintech · P2P Trading Discovery & System Design

TrustTrade

Product design and MVP delivery for a peer-to-peer service platform built around trust and transparency. Designing the transaction flows, verification states, and multiple application UX that give users confidence at every step of the way.

Trust & safety UX patternsTrade flow architectureVerification & onboarding designDispute resolution flowsComponent library
Active TTRPG · Ecommerce Newly Launched · Active

Falling Feather Studio

A side project built in parallel with client work. Falling Feather Studio makes modular TTRPG supplements for Dungeon Masters, selling through a live ecommerce storefront with 14 products in the catalog and a two-week release cadence in place from day one. The work spans brand and storefront design, content production, community building via Patreon, and the business systems that keep it all running. A ground-up example of what it takes to build and sustain a digital product business.

Brand identity & ecommerce storefrontProduct catalog design & UXContent production pipeline & release cadenceCommunity engagement & Patreon strategyBusiness operations & growth systems
The Founder
Julian Stanley
Founder & Principal Designer
17Years in iGaming
01
Platform Production
Shipping high-stakes live products
02
UX & Product Design
Complex, regulated system design
03
Technical Writing
Documentation for complex products

Built in one of the world's most demanding digital industries.

17 years at the sharp end of online iGaming, one of the most complex, regulated, and fast-moving sectors in digital product, built a design sensibility that most consultancies can't replicate.

iGaming demands precision. Where a single point of failure carries real monetary consequences, you learn to design systems that hold under pressure with clear hierarchies, frictionless flows, and rigorous documentation to build from.

Platform ProductionRegulated Product DesignTechnical WritingComplex System UXLive OperationsMulti-jurisdiction Compliance
Frequently Asked

Questions, answered.

What does Stanley Design Consulting do?

Stanley Design Consulting is a digital product design studio that takes products from concept to market — covering product strategy, UX and system design, and launch readiness. It specialises in fintech, iGaming, and African-market products.

Who is behind the studio?

It is led by Julian Stanley, founder and principal designer, who brings 17 years of experience in online iGaming — one of the most complex, regulated and fast-moving sectors in digital product.

Where are you based?

Durban, KwaZulu-Natal, South Africa. The studio works with clients across Africa and worldwide.

Do you help small South African businesses with their websites?

Yes. Alongside product design, the studio offers fixed-price website audits, enquiry sprints and AI workflow setup for South African businesses. See the Solutions page for details and pricing.

How do I start a project?

Get in touch via the contact form below or email julian@stanleydesign.co.za with your project stage, goals and timeline. You'll get a reply within one business day.

Systems, Structure & Signal

Writing on product, design systems, and building digital products in and for African markets.

Read the editorial ↗
Get in Touch

Let's talk about
your project.

Tell us a bit about what you're working on. We'll be in touch within one business day.

Or email directly: julian@stanleydesign.co.za